Welcome to The Why Behind AI:
machine learning and AI principles
for humans

We don’t need to talk about the obvious potential of AI. Most organizations already recognize the significant opportunity it presents. We focus on guiding principles to help organizations and technical leaders define a clear vision for building with AI.

These leaders see promising proofs of concept to roll into a product, but they struggle delivering in production. They see spots of promise applying AI to internal processes and to external users, but they are unsure on how to scale or repeat the wins.

Why subscribe?

We provide technical leaders the principles, frameworks, and relatable examples to define AI’s role in their organization and guide leaders to the required resources, prioritizations, and process design approaches that will turn their organization into cutting edge “AI-first” teams.

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AI and machine learning principles ... for humans

People

I focus on the principles underpinning real-world applications of machine learning and AI.
Lead AI Engineer at Pattern, Member of AI Utah and AI Tinkerers Utah Chapter